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Fragrance/Home
Eze Perfumes Brings Indian Fragrance Brand to US Market
The Ese brand comprises a trio of scents for men, including Eze Nomad, Eze Surge and Eze Elation; three fragrances for women, Eze Joy, Eze Flow and Eze Awe; and two unisex scents, Eze Vibe and Eze ID.
Brick and Mortar
Lee Stafford Enters US Market at Sally Beauty
Brick and Mortar
Everyone Wants to Be Omnichannel: Here’s How to Succeed
Latest
Brick and Mortar
Ulta Beauty's Charitable Foundation Expands 2024 Programs
For BBBS, Ulta is launching a national point-of-sale donation campaign, which will be used to support the organization's Youth Discovery & Wellness resources in 2024.
News
Playground Brings Clean Sexual Wellness to Target & Secures New Funding
Playground was founded by Christina Aguilera and CEO Catherine Magee and reportedly grew more than 700% in 2023.
Brick and Mortar
How Sephora is Tackling Beauty's Packaging Challenges: Interview
To tackle the challenge, Sephora is leveraging take-back programs, refillables and launching a new Planet Aware label.
Sponsored
A new collagen era for hair care with Col-Frag remastered ™
Col-Frag remastered ™ is a type I collagen fragment produced in Wild plants as biofactories through vertical farming, that provides volume, gloss and facilitates combing
News
What Makes a Skin Care Brand Blue Zone-worthy? Immunocologie Knows...
As part of the partnership, select Immunocologie products (the Vital Clay Mask, Vital Ionic Mist and self-heating Lava Mask) have been featured online alongside other Blue Zones-endorsed products including longevity foods and beverages.
Fragrance/Home
Brown Girl Jane Enters Sephora
Brown Girl Jane was named the winner of the inaugural Sephora Beauty Grant in partnership with The 15 Percent Pledge earlier this year.
Brick and Mortar
Ulta Beauty Signals Slowdown in Beauty Growth
Overall U.S. market unit performance is expected to remain steady through 2026, per Circana, with some consumers shifting their spending to mass.
Brick and Mortar
Ultra Violette Expands into Canada at Sephora
Ultra Violette will launch at Sephora Canada with the Supreme Hydrating Facial Screen SPF 50, Lean Mineral Mattifying Screen SPF 50+, and Extreme Hydrating Body & Hand Screen SPF 50+.
Bath & Body
The Shop Men's Grooming Line Available Exclusively at Walmart
The Shop Men's Grooming Line features seven products designed for all men, addressing universal needs for skin, hair and beard.
Digital/E-commerce
e.l.f. Cosmetics is the 1st Brand on a TikTok Shop Super Brand Day, Launches Power Grip Dewy Setting Spray
In February 2024, NielsenIQ reported that TikTok Shop was the number 12 beauty and wellness e-commerce retailer in the U.S. market, making it bigger than several department store e-tailers.
Fragrance/Home
Ourside Brings Conscious, Luxury Fragrance to Bergdorf Goodman: Q&A with Founder Keta Burke-Williams
Ourside will debut at Bergdorf Goodman with full sizes ($196/50 ml) of each of the brand’s scents: Dusk, Moon Dust and Nostalgia.