![Author Ada Polla at left in 2015 with an intern. Polla writes, 'Our industry thrives on newness—we overemphasize new and underemphasize core.'](https://img.gcimagazine.com/files/base/allured/all/image/2024/05/AdaProofs_056.663d056e0a577.png?auto=format%2Ccompress&q=70&w=700)
Author Ada Polla at left in 2015 with an intern. Polla writes, "Our industry thrives on newness—we overemphasize new and underemphasize core."
Alchimie Forever
This year, Alchimie Forever turns 20. I love this brand, I love helping people with their skin, and I love working with our wonderful partners. This project has been, and still is, a passion for me, and I thought I would take some time to write about the journey these last 20 years have been.