9 Takeaways from 20 Years of Brand Growth [video]

Author Ada Polla at left in 2015 with an intern. Polla writes, 'Our industry thrives on newness—we overemphasize new and underemphasize core.'
Author Ada Polla at left in 2015 with an intern. Polla writes, "Our industry thrives on newness—we overemphasize new and underemphasize core."
Alchimie Forever

This year, Alchimie Forever turns 20. I love this brand, I love helping people with their skin, and I love working with our wonderful partners. This project has been, and still is, a passion for me, and I thought I would take some time to write about the journey these last 20 years have been.

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