Search Global Cosmetic Industry: Page 57

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Section: Brands & Products > Color Cosmetics

Photo courtesy of L'Oréal Paris

[video] L'Oréal Paris Launches 'Most Wanted' Collection with Isabel Marant

Wanted by Isabel Marant includes five multitasking eye, lip, brow and face products.

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5 Things That Made 2018 a Financial Success for Estée Lauder

"Global prestige beauty is exciting, dynamic and fast growing. With a proven, successful strategy, brands and products that are coveted around the world, and a continued focus on the long-term, we expect to continue to drive sustainable growth, industry-leading sales and gain share."

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The Biggest Makeup Trends of 2018

Though the trends themselves differ, the underlying themes are the same: Embrace who you are and flaunt it unapologetically.

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In a State of Sephoria

Sephora will host its first-ever Sephoria: House of Beauty event Oct. 20-21, 2018 at Los Angeles’ The Majestic Downtown. Programming includes master classes with industry icons, product customization and beauty activations.

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OPI Pop-Up Paints the Town (Big Apple) Red

In honor of the launch of several new collections, the brand decided to leverage its social media cache with its first ever pop-up shop, held in New York City.

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4 Things All Brands Can Learn from J-beauty

Global Cosmetic Industry took the opportunity to speak with Florence Bernardin, founder of Information et Inspiration, about the timing of J-beauty's resurgence, what generations are most drawn to these products, what takeaways brands can utilize from J-beauty and what attendees can expect from her upcoming session at in-cosmetics North America.

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When it Comes to Growth, Beauty Subscriptions are Delivering

A new study, conducted by research consultancy Magid, anticipates the beauty and grooming subscription category will grow 10% in the next six months.

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Tarte Wants to #KissAndMakeup During National Bullying Prevention Month

The partnership is taking the anti-bullying #kissandmakeup initiative on a first-ever nationwide school tour, which began on October 2, 2018, in Los Angeles, and will conclude in New York City on October 30, 2018.

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Petiue's SPF Highlighter

This highligher/sunscreen hybrid is intended to protect and hydrate skin while providing a sculpted appearance, and even work as an alternative to esthetic procedures.

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Trend Alert: Makeup Brands Offer 'Mystery Blind Bags' to Consumers

As the holiday season quickly approaches, brands looking to embrace the festivities and have some fun with loyal fans and customers may take advantage of the mystery bag trend. After all, who doesn't love a good Christmas surprise?

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Anisa Partners with Amazon for Brush Collection, Expands Leadership

According to Anisa, it is working to grow both its private label partnerships and test direct-to-consumer collections.

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NYX Professional Makeup is Launching a Masterclass Program

The online educational content library will feature a group of professional makeup artists and top beauty vloggers, bringing together masters from “offline”—including those who work in entertainment, film, and fashion—and “online,” such as social media stars and YouTube.

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Meet the Prestige Makeup Line Specifically Created for Teens and Tweens

Samantha Cutler, the brand's creator, brought 15 years of product development experience—including time with MAC, Smashbox and Stila—when developing products for "young creatives."

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Origins Makes a Cosmetics Comeback with the Re-launch of Lipstick Line

The new Blooming Bold Lipstick and Blooming Sheer Lip Balm aim to give users a boost of hydration along with a pop of color.

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Lady Burd Expands Full-coverage Matte Foundation Range

The line augments the company's earlier launch of full-coverage concealers.

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ybf beauty Reflects on 10 Years in the Beauty Industry

Global Cosmetic Industry caught up with Stacey Schieffelin, founder of ybf beauty, and Brian Robinson, president of ybf beauty, to learn how the industry has changed since its launch and what is next for the brand.

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Beautonomy Takes Customization to a New Level

The startup offers customers the opportunity to create, design and sell their own totally customized palettes.

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Mary Kay Celebrates 55 Years of Thinking Pink

Mary Kay Ash used her life savings—$5,000—to launch “Beauty by Mary Kay” on Sept. 13, 1963; the company has since grown to include more than 700 products, with a global portfolio of more than 1,400 patents for products, technologies and packaging designs and millions of representatives.

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