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Charm.io report - February 2025
Feb 4th, 2025
During 'Glow Recipe x MAËLYS: Category-defining Buzz Brands,' Anna Vorrias, senior vice president of brand for Glow Recipe (at right), and Jessie Reder, SVP of product development and regulatory at MAËLYS (at left), will sit down to discuss the keys to their brands' category-defining successes and address questions from a live audience.
K-Beauty Meets Body Care: Glow Recipe and MAËLYS Share Secrets to Success at Beauty Accelerate
This will be a rare opportunity for attendees to hear directly from two buzzy brands that can offer insights for R&D and marketing innovation at any scale.
Feb 4th, 2025
“These changes reflect the need to create a flatter, leaner organization and simplified operations across the business to better serve our consumers,” said Stéphane de La Faverie. “This new structure will improve communication, accountability, collaboration, and empowerment across all levels.”
BREAKING: The Estée Lauder Companies Unveils Aggressive Reset for Growth
While ELC faced headwinds, the company achieved some bright spots, such as gross margin expansion to 76.1%, driven by benefits from the Profit Recovery and Growth Plan (PRGP).
Feb 4th, 2025
With prior experience at The Estée Lauder Companies and PR agency MWW Group, Goodman brings extensive expertise in brand building, consumer engagement, and storytelling.
MAËLYS Appoints Mallory Goodman as Senior Vice President of Brand
In this newly created role, Goodman will lead marketing campaigns, brand strategy, and community engagement.
Feb 3rd, 2025
Daise, the playful mood-matching fragrance and body care brand co-founded by Jaimee Lupton of Monday Haircare, has officially launched in Target stores nationwide following its success at Ulta Beauty.
Beauty Retail Expansions & Debuts: Daise, Imaraïs Beauty and Wildfleur
Imaraïs Beauty, the plant-based ingestible beauty brand founded by Sommer Ray, has also expanded to Target's beauty aisles.
Feb 3rd, 2025
Aptar Beauty showcases new packaging solutions at Paris Packaging Week, including the GSA Advance collection, the PZ Advance Spray Pump, and the Nomad Refill.
Aptar Beauty Showcases 2 Major Innovations At Paris Packaging Week 2025
Aptar Beauty showcases new packaging solutions at Paris Packaging Week, including the GSA Advance collection, the PZ Advance Spray Pump, and the Nomad Refill.
Feb 3rd, 2025
One of Maesa's incubator brands, Kristin Ess Hair, has just launched Kristin Ess+ at Target, a peptide-based hair care solution.
Maesa Leans Into Its Incubator Brands as Kristin Ess+ Lands at Target
Kristin Ess+ features peptides for bond repair and color protection.
Feb 3rd, 2025
Lead Image 800 Px X 450 Px
Navigating Amazon’s New Compliance Guidelines for Skin-Lightening and Ophthalmic Products
Amazon requires additional testing to sell ophthalmic and skin-lightening products on its platform. Partner with Certified Laboratories, an Amazon-approved Testing, Inspection, and Certification (TIC) organization, for consistent, compliant testing!
Jan 31st, 2025
Join over 5,000 packaging professionals at LUXE PACK Los Angeles 2025 on February 12-13. Explore innovative designs, sustainable solutions, and industry trends with top global suppliers and experts.
Luxe Pack Los Angeles 2025: The Premier Event for Creative Packaging
With over 5,000 brand and retail professionals expected to attend, the event offers networking opportunities and insights into the competitive packaging market.
Jan 31st, 2025
RT60 Tube Filling and Sealing System showcased at the Cosmoprof Miami event 2025.
ProSys Fill’s Advanced Filling and Sealing Systems Showcased at Cosmoprof Miami 2025
ProSys Fill showcased its advanced filling and sealing systems at Cosmoprof Miami 2025, with innovative solutions like the RT60 Tube Filling System, LB30 Lip Balm Filler, and HL-60 System, designed to enhance efficiency, precision, and flexibility.
Jan 31st, 2025
The Iconic Essentials collection from MPlus Cosmetics, showcased at Cosmoprof Miami 2025.
MPlus Cosmetics at Cosmoprof Miami 2025
MPlus Cosmetics has recently unveiled its Iconic Essential collection during the Cosmopack North America Miami 2025 event. The collection includes a variety of cosmetic products, and features the new Black Gold jumbo mascara.
Jan 31st, 2025
Puig attributed its success to the strength of its core business and strategic moves, including the acquisition of Dr. Barbara Sturm and the extension of its partnership with Charlotte Tilbury, further bolstering its makeup and skin care offerings.
Puig's 2024 Results Driven by Fragrance, Skin Care and Strong Q4
Puig’s regional performance was also a highlight, with EMEA delivering 12.8% growth, representing 55% of total revenues.
Jan 31st, 2025
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120 Hours of Hydration: Provital’s Hydrafence
Hydrafence was designed to provide 120 hours of consistent hydration, while strengthening the skin's barrier and accelerating recovery, per the brand.
Jan 31st, 2025
Valerio Soli (left), the newly appointed CEO of Marchesini Group, and Maurizio Marchesini (left) President of Marchesini Group.
Marchesini Group Has Appointed a New CEO
Valerio Soli has been named the new CEO of Marchesini Group, taking the helm in January 2025. With decades of experience in engineering and packaging, Soli brings a wealth of expertise to the role.
Jan 31st, 2025
Give Back Beauty, a producer of scents under the Zegna and Chopard brands, is acquiring AB Parfums, a producer of L'Oréal Group fragrances, including scents from Ralph Lauren, Maison Margiela and Diesel, per Reuters.
Give Back Beauty is Acquiring AB Parfums
Give Back Beauty reportedly is not currently planning to go public.
Jan 31st, 2025
'Efficacy is everything in skin care,' says Bubble founder Shai Eisenman. 'No matter your age, the only question that really matters is: Does this actually work?'
Bubble Skincare is More than a Gen Zalpha Brand: Shai Eisenman Talks Target Expansion & Cross-generational Appeal
"While Gen Z remains a key part of our community, we’ve built engagement beyond a single demographic."
Jan 30th, 2025
Nagase & Co., Ltd.
Jan 30th, 2025
The Estée Lauder Companies Inc. (ELC) has boosted its high-performance and sustainable technologies via new research partnerships and by bringing some production in-house.
Inside The Estée Lauder Companies' Ingredient Innovation Race
The MIT work has focused on the "development of biodegradable materials for cosmetic applications and [the exploration of] new solutions to combat the effects of visible light from the sun."
Jan 30th, 2025
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